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Purple United Sales IPO
Price Band
₹121.0–126.0
Issue Size
₹32.81 Cr
Lot Size
1,000 shares
Min Investment
₹126,000
GMP
+₹80.0 (63.49%)
Issue Price
₹126.0
Subject to Sauda
₹60800
Paid only if allotted
Purple United Sales IPO AI Summary
- Purple United Sales IPO is listed on NSE SME in the Garments & Apparels sector.
- Price band: ₹121.0–₹126.0 per share, lot size 1,000 shares (min. investment ₹126,000).
- Subscription window: 11 Dec–13 Dec 2024, listing on 18 Dec 2024.
- Current GMP is +₹80.0 (63.49%), an estimated listing price of ₹206 — unofficial and can change daily.
Purple United Sales is a growing fashion brand for children's products, planning to expand its operations through an IPO. With a diverse product range and a solid market presence, it aims to leverage the increasing demand in the children's apparel sector.
TopFund is not SEBI-registered — this is educational analysis, not personalized investment advice.
Purple United Sales IPO — Third-Party Research Views
Reviews below reflect analyst calls made before this IPO closed on 13 Dec 2024 — not a current signal.
Recommendations are sourced from third-party research firms and are not TopFund's own investment advice.
Important Dates
Subscription Status
Subscription data unavailable
Purple United Sales IPO Grey Market Premium (GMP) Today
GMP
+₹80.0
GMP %
+63.49%
Est. Listing
₹206.0
Updated: 25 Jul 2026 14:02
About the Company
Incorporated in 2014, Purple United is a fashion brand that offers clothing, shoes, and accessories for children of all ages. The company's flagship line, "Purple United Kids", accompanies children up to the age of 14 and offers laboratory-tested products made of high-quality materials in bright colours and designs for every occasion. The company designs, develops, sources, markets and distributes clothing and footwear for infants (0 to 1 year), toddlers (2 to 6 years) and older children (7 to 14 years). The company offers a wide range of accessories and hardware, such as strollers. The company operates mainly in India, with 17 exclusive stores (called EBOs) in 5 states and 10 cities in India and 20 shop-in-shop locations in popular retail chains. Purple United Kids products are also available online through their website, mobile app, and big e-commerce platforms like Myntra, Amazon, Flipkart, FirstCry, Nykaa, Hopscotch, AJJIO, and more. Additionally, the company works with 44 retailers across the country. The company's product range includes t-shirts, shirts, jackets, sweaters, apparel sets, dungarees, rompers, party wear, dresses, denim, trousers, jeggings, skirts, shoes, ballerinas, mules, moulds, flipflops, sandals, caps, tote bags, socks and strollers among others. As of June 30, 2024, the company had 161 employees, all of whom were employed on a full-time basis. Its competitive strengths: Well positioned to capitalise on the fast growing children's products market. Extensive product portfolio with quality products that offer a solid value proposition Strong backend with design capabilities, strong focus on the 3Fs (fun, fashion and functionality) and control over distribution channels. Experienced promoter and management team Strong financial performance
Company Financials (₹ Cr)
As of 2024-09-30
| Period Ended | 30 Sep 2024 | 31 Mar 2024 | 31 Mar 2023 | 31 Mar 2022 |
|---|---|---|---|---|
| Assets | 70.34 | 49.14 | 32.51 | 22.79 |
| Total Income | 30.52 | 42.92 | 25.71 | 16.56 |
| Profit After Tax | 3.29 | 4.82 | 1.49 | 1.77 |
| NET Worth | 23.69 | 17.34 | 10.37 | 6.18 |
| Reserves and Surplus | 16.68 | 10.70 | 4.29 | 0.64 |
| Total Borrowing | 33.67 | 25.63 | 11.87 | 11.06 |
Key Ratios
EPS
₹6.87
NAV
₹26.14
ROCE
19.35%
RoNW
27.78%
P/B Value
4.82
P/E Ratio
18.33
Market Cap
₹121.08 Cr
PAT Margin
11.26%
Debt/Equity
1.48
Peer Comparison
| Company | NAV | RoNW | P/E (x) | EPS Basic | EPS Diluted |
|---|---|---|---|---|---|
| Karnika Industries Limited | 42.83 | 19.03% | 36.44 | 8.15 | 8.15 |
| Iris Clothings Limited | 8.48 | 17.67% | 44.02 | 1.5 | 1.5 |
| S.p. Apparels Ltd | 304.32 | 11.74% | 24.45 | 35.72 | 35.72 |
| Purple United Sales Limited This IPO | 26.14 | 27.78% | — | 7.84 | 7.84 |
Promoters
Jatinder Dev Seth, Bhawana Seth, Innovation Mobile, Web Technologies Pvt.Ltd., Manish Dev Seth and Monica Seth
Objects of the Issue
The Company proposes to utilise the Net Proceeds from the Issue towards the following objects: # Issue Objects Est Amt (₹ Cr.) 1 Expenditure for opening new stores 18.00 2 Working capital requirements; 5.35 3 General corporate purposes; 5.58
IPO Evaluation
Generated 23 Sep 2026Revenue Trend
Total income was ₹16.56 Cr in the year ending 31 Mar 2022, increasing to ₹25.71 Cr by 31 Mar 2023, and further rising to ₹42.92 Cr by 31 Mar 2024. However, for the period ending 30 Sep 2024, total income decreased to ₹30.52 Cr, though this is a 9-month figure, not a full year, so isn't directly comparable.
Profit Trend
Profit after tax was ₹1.77 Cr in the year ending 31 Mar 2022, increasing to ₹1.49 Cr by 31 Mar 2023, and then rising to ₹4.82 Cr by 31 Mar 2024. For the period ending 30 Sep 2024, profit after tax was ₹3.29 Cr, though this is a 9-month figure, not a full year, so isn't directly comparable.
Valuation
At the issue price of ₹126.0, Purple United Sales has an implied P/E ratio of approximately 18.33, compared to peers trading at P/E ratios ranging from 24.45 to 44.02.
Grey Market Premium, Explained
The Grey Market Premium (GMP) indicates the expected listing price of an IPO based on unofficial trading. A positive GMP suggests that the IPO is likely to list at a higher price than its issue price, while a negative GMP indicates the opposite.
Who This IPO Suits
Investors comfortable with short-term volatility and a long-term horizon typically weigh IPOs like this against their overall investment strategy and risk tolerance, considering factors such as market conditions and the company's growth potential.
Who May Want to Wait
Investors with a low risk tolerance or those seeking guaranteed returns may want to avoid IPOs like this, as they can be subject to significant price fluctuations and market uncertainty.
IPO Timeline, Explained
The IPO opens on December 11, 2024, and closes on December 13, 2024. Allotment of shares will be done by December 16, 2024, with the listing date set for December 18, 2024.
Listing Gains — The Risk
Listing gains are not guaranteed and can vary widely based on market conditions and investor sentiment. While some IPOs may experience a surge in price on their listing day, others may not perform as expected, leading to potential losses.
This evaluation is generated from Purple United Sales's own public IPO filing data for educational purposes and is not investment advice or a recommendation to apply, subscribe to, or avoid this issue — see Broker Recommendations below for named third-party research views (clearly attributed, not TopFund's own). TopFund is not a SEBI-registered investment adviser — see our Disclaimer.
Frequently Asked Questions
What is Purple United Sales IPO GMP today?
Purple United Sales IPO GMP today is +₹80.0 (63.49%), indicating an estimated listing price of ₹206. GMP is an unofficial grey-market indicator and can change daily.
What is the price band of Purple United Sales IPO?
The price band of Purple United Sales IPO is ₹121.0–₹126.0 per share.
When does Purple United Sales IPO open and close?
Purple United Sales IPO opens on 11 December 2024 and closes on 13 December 2024.
When does Purple United Sales IPO list on the stock exchange?
Purple United Sales IPO listed on 18 December 2024 at ₹206.0.
What is the lot size for Purple United Sales IPO?
The lot size for Purple United Sales IPO is 1000 shares, requiring a minimum investment of ₹126,000.
What is the lot size for this IPO?
The lot size for the Purple United Sales IPO is 1000 shares.
What is the minimum investment required?
The minimum investment required for this IPO is ₹126,000.
What is the price band for the IPO?
The price band for the Purple United Sales IPO is between ₹121.0 and ₹126.0.
When does the IPO open and close?
The IPO opens on December 11, 2024, and closes on December 13, 2024.
What does GMP mean?
GMP stands for Grey Market Premium, which indicates the expected listing price of an IPO based on unofficial trading.
Issue Details
Investor Allocation
Registrar
Lead Managers / Book Running
IPO Timeline
Open
11 Dec 2024
Close
13 Dec 2024
Allotment
16 Dec 2024
Listing
18 Dec 2024
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