BlueStone Jewellery shares to be in focus on Tuesday as company turns profitable in Q1, revenue jumps 49%

Shares of BlueStone Jewellery and Lifestyle Limited, a leading digital-first, direct-to-consumer jewellery brand, are likely to attract investors' interest in Tuesday's trade, 21 July, as the company announced its Q1FY27 financial results today, post-market hours, kicking off FY27 on a strong note.

The company reported 49% year-on-year growth in retail sales, with revenue rising to ₹733 crore, supported by its expanding product portfolio and deepening consumer relevance.

The growth was driven by strong same-store sales growth (SSSG) across customer cohorts. BlueStone also expanded its consumer base by 21% year-on-year, while repeat customers continued to drive higher average order values (AOV).

The company reported same-store sales growth (SSSG) of 39%, ahead of the growth recorded in Q4FY26, despite the increase in customs duty on gold from 6% to 15%.

According to the company, older store cohorts continued to deliver SSSG in line with, or ahead of, the overall portfolio, reflecting the broad-based nature of its growth and highlighting the continued headroom to increase per-store revenues across all store cohorts.

Operating leverage continued to improve during the quarter, with the reported EBITDA margin expanding by 354 basis points year-on-year to 15%. Having delivered its first full year of reported profitability in FY26, the company extended its positive earnings trajectory into FY27.

BlueStone reported an adjusted net profit of ₹14 crore for the June quarter, compared with an adjusted net loss of ₹21 crore in the corresponding period last year.

Commenting on the results, BlueStone CEO Gaurav Singh Kushwaha said, "We have opened FY27 on a strong footing, with 49% YoY revenue growth and SSSG of 39% for the quarter, with older cohorts demonstrating similar or better SSSG trends."

"This performance is particularly satisfying as it came despite the increase in customs duty on gold from 6% to 15%, reflecting the structural drivers we have consistently spoken about—a portfolio that remains relevant across price points through design and technique innovation," Gaurav Singh further added.

After remaining under pressure for a prolonged period, the stock staged a strong comeback in March and has continued to maintain its upward momentum, surging 53% from its all-time low of ₹399.80 apiece.

The stock ended four of the last five months in the green, with June emerging as its best-performing month after gaining 14%, followed by another 12% rise so far in July.

Since making its stock market debut in August 2025, the shares initially witnessed strong buying interest before entering a sharp correction in November, which continued until February 2026.

Although the stock has recovered a significant portion of its recent losses, it is still trading 23% below its record high of ₹793 apiece.

Disclaimer: We advise investors to check with certified experts before making any investment decisions.

Ksheera Sagar has been working as a Market Research Analyst at LiveMint for the past four years, covering stocks, commodities, and broader financial markets. In this role, he closely tracks daily market movements, corporate earnings, sector trends, and macroeconomic developments. <br><br> He has over a decade of experience in the financial services industry and has previously worked with multiple organisations, including global investment bank J.P. Morgan, bringing strong research experience into the newsroom. <br><br> During his career, he has gained extensive exposure to equity research, market analysis, and financial data interpretation, strengthening his expertise across asset classes and market cycles. <br><br> He is known for his data-driven analysis and crisp, listicle-style market stories that break down complex financial developments across key markets for a wide audience. His strong research skills enable him to write detailed and insightful stories on stocks and sectors, focusing on the underlying factors driving market m...